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Posted
2 hours ago, mikeszekely said:

Sometimes a movie can make what you'd think is a decent return, but it didn't make enough profit for the bean counters.🤷‍♂️

Well, they are in the business of making money.

Posted
6 hours ago, Big s said:

Sometimes a movie can make far more than it’s budget worldwide, but I guess other things like hardcore marketing can cost far more than the budgets  and I’d imagine that spending on that one was quite a bit. I remember a lot of commercials for it compared to the more recent film that seems to mostly just have a YouTube spot here and there. 

Sometimes, it's just that the producers oversold the movie's prospects in order to get funding and in so doing set the bar for "success" higher than was realistically achievable.

Sometimes, it's because someone else overpromised and underdelivered or just plain overspent and gave the executives cold feet. 

Posted

The first thing they would have to ask is how to maximize profits.  With the movie business still going through the fallout from Covid and the unrelated drop off in Superhero box office (I think the drop off in Superhero movie take was due soon anyway) I'm not sure anyone can answer that.  From what I hear those that have actually seen the movie said it was decent and worth seeing at the theater - but getting people out to a movie takes more than that now.

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