We’ve all thought about it, some of us more vocally than others, and on Thursday last week, the mysterious Mr. K from Arcadia — previously Yamato — took some time to publish a long blog post on the topic of why Arcadia’s products are so highly priced.
The really high quality transforming Macross toys have never been cheap. No, not even the Takatoku 1/55. But Arcadia’s recent offerings have finally broken the 30,000 yen barrier. Some of us in the forums felt that Arcadia had gone insane. Well, this here is a unique opportunity to peek at what actually goes into producing a Valkyrie toy and give a bit more context to the figures.
Feel free to discuss this in the MW forums!
Why are Arcadia toys so expensive? By Mr. K (Translated by Renato)
Why are Arcadia toys so expensive?
Our Macross items are currently on a Macross Zero boom (according to myself).
We’re putting out several UN Spacy birds in turn, but I (personally) want to do Anti-UN ones as well.
However, there is a growing difference between the way things are today and years ago, so the truth is that we cannot do things like in the old days.
“How can we make these products a reality…?” I’m constantly struggling with that thought.
Of course, the same goes for other projects, too, but it is a constant, everyday struggle.
Hello. My name is Mr. K, the struggling project developer of this company.
For years now the Chinese factories have been raising their fees and we have seen that influence the price of our products.
This is not just a hit on our company, but also on the manufacturing industry as a whole. So yeah, of course it’s a struggle!!
So I thought I would take some time to think about the reason for that struggle, which is the issue of high price point products, and how that relates to profit margins.
That said, it’s not like I can actually talk about the profit bottom line or anything, so let’s just think about it in the following way…
I will call it: “Why do people say our products are expensive…?” (And yes, as I write this my heart can’t help but feel heavy).