Agent ONE

Hey, target marketing doesn't always work. I actually can't really imagine what the M+ demographic really was. Well, M+ came out in 1994, so according to you reasoning, people that want a 1/48 maybe finally able to get it in 2014, because that's when they'll have the money and jobs to be able to afford it. Maybe they'll give M+ fans a break and release the 1/72 redesign halfway thru that mark... in 2009! If it maintains popularity, it wouldn't suprise me.

I think some of you guys are slightly missing what I was trying to convey with this thread. Of course I hate the ad... I really don't care for anything that doesn't have a bit of the old in-out in-out and a little untra-violence. The iritating part relates to the fact that they show me this crap when I am IN THE MOVIE... I ALREADY PAID! They should show this crap on tv, they would have a better chance of having more kids who download movies see it.

RC that is one hell of an idea! Properly implemented there will not be a woman left in the world left unsatisfied.

Hey, target marketing doesn't always work. I actually can't really imagine what the M+ demographic really was.

Totally true.. Great observation! I forgot about the Zero.

Brilliant post my man!

CROM laughs at your iritations. Crom sure is a jolly fellow for a god with only one worshipper. CROM is interested in quality not quantity.

CROM laughs at your iritations.

Acutally it makes me want to download the next movie see so I don't have to sit through that fukin ad.

I would like to think my years of consumer market research in business school would give some merrit to my opinion... Or maybe the fact that I get paid for my marketing opinions, as that is what I do for a living, or it could be discussions I have had with individuals in the collector toy industry.

Right.... but it wishful thinking and bad business decision to do that. Why? Because they would be expecting ppl at that age to just be consumer-whores and buy the toys for the simple novelty of being macross toys. It isn't BAD business... Its ALL business, thats just the way marketing works. And I'm telling you... thats not the way Yamato went about it!!! No way in hell the average Macross fan age is 25-30. I'm not saying that Yamato decided that ALL Macross fans were 25-30... They decided they were going to target Macross fans who were 25-30 (or lets say 30+).

Right.... but it wishful thinking and bad business decision to do that. Why? Because they would be expecting ppl at that age to just be consumer-whores and buy the toys for the simple novelty of being macross toys. It isn't BAD business... Its ALL business, thats just the way marketing works.

If you say you know about this... how can you still make this argument? Just because, at your age, you don't have a problem paying for a toy, what makes you think that everyone between the ages of 26 to 30, is like you? Not everyone with money will swallow a price tag like that... no matter how much of a fan he or she is. Just because you are well out of college and already have a paying job... doesn't mean you can either afford the toy or accept the price tag. I see what you are saying, but this isn't about YOU and ME. Its about what Yamato thinks are its customers.

Correct me if I'm misunderstanding, but are you saying the price is completely unconnected to the cost of production, supply/demand curves (elasticity of demand), and maximization of profit? no, of course not... However when Yamato decides they are going to produce a Macross toy they FIRST look at how much they should charge to hit the perceived value price point for the demographic they are looking for. IE they say, I think we can get about $120 for this product. Marketing dictates everything! the priorities usually go like this: 1. Price (how much can we charge) 2. Product (how much quality can we put in at that price) 3. Promotion (at this price and quality what adjustments do we want to make to make this easier to promote) 4. Distribution (what issues relating to pricing and product definition should we change to make it easier to distribute)

That is the cutest thing I have ever heard from Abombz..

Abombz, you are not in the target market. The pricing issue is a marketing one. The focus of my MBA revolved around value and targeted pricing, I know something about this. Guys, Don't take it personally, it is Yamato's decision, but the 'why' part is obvious.

What sucks is that this was the perfect chance to see whether or not Millia has green hair all over and were given a paperweight instead. Naked Millia is canon! Its in the Gold Book!!! The Meltohlauedy are not vain, so no hair coloring would have gone on, therefore I would have to guess that the carpet would match the curtains.

Nah, it looks like that on mine too.

I personally am dissapointed at the low price of the q-Rau. It should have been three times as much.

I get really iritated when I go to a movie and I have to sit through the speech given by some production lacky cryin me a river about how file sharing is wrong and how someone who doesn't pay to see the movie gets to "reap all the benifit" of the movie makers by not paying anything. Why does this iritate me you ask?.. Well I am at the fukin movie... I paid to be there... If I paid to be in there why the hell should I have to listen to some hand job girly man tellin me about how bad it is to rip the industry off when I obviously DON"T DO THAT. Does this bother anyone else?

Macross products are priced for the Macross target market, this Macross target market consists of people who were kids when SDF-M came out in 1982, therefore they are older now and have jobs, are out of college and have the money to spend on collector's items. If you don't fall into the primary demographic, don't worry about. The products aren't ment for you. Look at it this way, I want a new Maserati, but I can't afford it right now... This doesn't bother me because the car isn't really targeted at my age group anyway. Maybe when I am in my late 30's or early 40's I will be able to have one.

There are a great deal of monitary complaints because there is a great deal of kids in the toy forum... Its just an age thing. Collectors don't care about price because they know 'you get what you pay for' but the little kids just lack the maturity to see that. For this reason I only visit the toy forum when I want to laugh.

None that you're gonna tell us about anyway. No really, there were some other fraternities that did some strange stuff, but not mine.

But how would[/]i one display that below their canopy? ... Since they only came across one and lost, they won't have to worry about it.

Mysterious black holes that they all get sucked into, allong with the ship they were launched from... As far as I know THAT is the only enemy the VF-4 ever had.