More than likely it's the Frisco connection that has precedent here. Wasn't there a similar allusion with a radio station name in DYRL? Some San Fran radio station just randomly had its name plastered on of of the billboards inside Macross City in DYRL.
http://www.macross.com.cn/otec/index.do
Theres a clip in the top left corner of the site above. Looks like it's from Macross Zero, but I can't find it in any of the episodes. Can anyone identify it?